
ABOUT THE EVENT
Join us for the 2025 Executive Training Session where we will dive into lifesaving strategies to keep your operations afloat and thriving! From May 18–21, 2025, we will transform into beach heroes, ready to tackle the waves of change and avoid the sharks of today’s business challenges. This event is your chance to sharpen your skills, exchange ideas, and ride the crest of innovation. Get ready to make a splash as we chart the course for smoother waters ahead!
The goal of the Executive Training Session is education and networking among Tax Collectors, Staff and Valued Partners alike – learning comes from connecting with colleagues and Valued Partners. The 2025 Executive Training Session will offer classroom-style education, breakout sessions, tabletop exercises and many Department of Revenue approved continuing education courses. In addition to education offerings, participants will have ample time to visit and network with our Valued Partners to learn about the products and services they provide.
We look forward to seeing you!
• FTCA 2025 EDUCATION FORUM •
REGISTER
COME AND JOIN US
JOIN US FOR
FTCA 2025 EXECUTIVE TRAINING SESSION
The FTCA 2025 Executive Training Session brings an exciting experience for Tax Collectors, Staff and Valued Partners, providing cutting edge technology features, engaging classes and presentations, new speakers, and so much more!
REGISTRATION WINDOW
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JOIN US FOR 2025 EXECUTIVE TRAINING SESSION!
We look forward to seeing you!
REGISTER NOW
Join us for the FTCA 2025 Executive Training Session at The Shores Resort & Spa in Daytona Beach Shores, Florida, from May 18-21, 2025. We will be hosting 4 days of diverse training, workshops and presentations for Tax Collectors and Staff alike, all included in a one-time fee.
SELECT YOUR PAYMENT METHOD
After completing registration and payment has been RECEIVED, you will be sent a confirmation email which will include additional information and the website link for booking hotel accommodations at the The Shores Resort & Spa under the Association’s room block at a discounted rate.
*PLEASE NOTE: No refunds will be issued for cancellations occurring on or after April 18, 2025.
Credit Card/Paper Check
After completing registration, a confirmation email will be sent to you with additional information, including the website link for booking hotel accommodations at The Shores Resort & Spa under the Association’s room block at a discounted rate. You will only be able to book rooms at the group rate using the link provided in your confirmation email. As a friendly reminder, our room block is limited and once it fills up, there is no guarantee The Shores Resort & Spa will extend additional rooms – so, please do not delay in registering.
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• FTCA 2025 EXECUTIVE TRAINING SESSION •
THE SHORES RESORT & SPA
★★★★★
WHAT TO EXPECT
The Shores Resort & Spa in Daytona Beach Shores is the ultimate spot to mix business with beachside bliss! This coastal-chic, oceanfront escape puts you right on a stunning stretch of Atlantic coastline, where the waves set the vibe and the salty breeze keeps things chill.

The Shores Resort & Spa
Experience Daytona Beach in casual, coastal-chic luxury at The Shores Resort & Spa, located on the oceanfront of Daytona Beach Shores. Relax and explore one of Florida’s most beautiful beaches at our beachfront resort.

Beachside Outdoor Pool
Swim and relax in our outdoor pool with stunning ocean views. Enjoy the heated pool year-round while kids splash in the kiddie pool. The perfect spot for fun and relaxation.

Double Queen Guestroom
Enjoy stylish accommodations with ocean views and coastal-inspired decor at The Shores Resort. Our rooms and suites overlook the Intracoastal Waterway and Daytona Beach’s golden sands.

Dining with Ocean Views
Azure Oceanfront American Kitchen offers a coastal-inspired dining experience with fresh, locally sourced ingredients. Located on the oceanfront, Azure blends innovation with fresh flavors for a memorable meal.

• FTCA 2025 EXECUTIVE TRAINING SESSION •
FORUM SESSIONS
CLASS SCHEDULES
CLASSES & SESSIONS
The Education Committee is working diligently to schedule sessions and confirm speakers. Class dates and times are subject to change. The final agenda will be released when the mobile app launches on April 18, 2025. We appreciate your patience and look forward to seeing everyone.
Complete agenda and event details will be available on the FTCA Events mobile app.
Download announcement coming on April 18, 2025
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SUNDAY
May 18, 2025
12:00 PM - 5:00 PM: Valued Partner Setup
• About: Valued Partner Setup
• Location: France
• Time: 12:00 PM – 5:00 PM
12:00 PM - 6:00 PM: Check-In | Registration/Information Desk
• About: Check-In | Registration/Information Desk
• Location: France Foyer
• Time: 12:00 PM – 6:00 PM
3:00 PM - 5:00 PM: FTCA 2nd Quarter Board of Directors Meeting
• About: FTCA 2nd Quarter Board of Directors Meeting
• Location: Atlantic Room
• Time: 3:00 PM – 5:00 PM
6:00 PM - 8:00 PM: FTCA Welcome Reception
• About: FTCA Welcome Reception
• Location: Ocean Terrace
• Time: 6:00 PM – 8:00 PM
MONDAY
May 19, 2025
7:00 AM - 7:30 AM: Bible Study
• About: Bible Study
• Location: Coastal Room
• Time: 7:00 AM – 7:30 AM
7:30 AM - 8:30 AM: Breakfast (with valued partners)
• About: Breakfast (with valued partners)
• Location: France
• Time: 7:30 AM – 8:30 AM
8:30 AM - 5:00 PM: Valued Partner Exhibits Open
• About: Valued Partner Exhibits Open
• Location: France
• Time: 8:30 AM – 5:00 PM
8:30 AM - 5:00 PM: Check-In Registration/Information Desk
• About: Check-In Registration/Information Desk
• Location: France Foyer
• Time: 8:30 AM – 5:00 PM
8:30 AM - 8:45 AM: Opening Ceremony - Presentation of Colors, National Anthem, Invocation, Welcome & Official Opening of Session
• About: Opening Ceremony – Presentation of Colors, National Anthem, Invocation, Welcome & Official Opening of Session
• Location: Petty
• Time: 8:30 AM – 8:45 AM
8:45 AM - 9:45 AM: Keynote Speaker
• About: Keynote Speaker
• Location: Petty
• Time: 8:45 AM – 9:45 AM
9:45 AM - 10:00 AM: Break (with Valued Partners)
• About: Break (with Valued Partners)
• Location: France
• Time: 9:45 AM – 10:00 AM
10:00 AM - 12:00 PM: Volusia County Constituationals Panel Disucssion
• About: Volusia County Constituationals Panel Disucssion
• Location: Petty
• Time: 10:00 AM – 12:00 PM
12:00 PM - 1:00 PM: Lunch Buffet (with Valued Partners)
• About: Lunch Buffet (with Valued Partners)
• Location: France
• Time: 12:00 PM – 1:00 PM
1:00 PM - 2:00 PM: CLASS
• About: CLASS
• Location: Petty
• Time: 1:00 PM – 2:00 PM
2:00 PM - 2:20 PM: Break (with Valued Partners)
• About: Break (with Valued Partners)
• Location: France
• Time: 2:00 PM – 2:20 PM
2:20 PM - 3:20 PM: FLHSMV Part 1***
• About: FLHSMV Part 1***
• Location: Petty
• Time: 2:20 PM – 3:20 PM
3:20 PM - 3:30 PM: Break (with Valued Partners)
• About: Break (with Valued Partners)
• Location: France
• Time: 3:20 PM – 3:30 PM
3:30 PM - 4:30 PM: FLHSMV Part 2***
• About: FLHSMV Part 2***
• Location: Petty
• Time: 3:30 PM – 4:30 PM
DINNER ON YOUR OWN | Explore the Area
• About: DINNER ON YOUR OWN | Explore the Area
• Location: *
• Time: *
TUESDAY
May 20, 2024
7:00 AM - 7:30 AM: Bible Study
• About: Bible Study
• Location: Coastal Room
• Time: 7:00 AM – 7:30 AM
7:30 AM - 8:30 AM: Breakfast (with valued partners)
• About: Breakfast (with valued partners)
• Location: France
• Time: 7:30 AM – 8:30 AM
8:30 AM - 5:00 PM: Valued Partner Exhibits Open
• About: Valued Partner Exhibits Open
• Location: France
• Time: 8:30 AM – 5:00 PM
8:30 AM - 10:40 AM: FTCA Spring Membership Meeting | Meeting of FTCA Members
• About: FTCA Spring Membership Meeting | Meeting of FTCA Members
• Location: Atlantic Room
• Time: 8:30 AM – 10:40
10:40 AM - 11:00 AM: Break (with Valued Partners)
• About: Break (with Valued Partners)
• Location: France
• Time: 10:40 AM – 11:00 AM
11:00 AM - 12:00 PM: Scarlett Group Session 1
• About: Scarlett Group Session 1
• Location: Petty
• Time: 11:00 AM – 12:00 PM
12:00 PM - 1:00 PM: Lunch Buffet (with Valued Partners)
• About: Lunch Buffet (with Valued Partners)
• Location: France
• Time: 12:00 PM – 1:00 PM
1:00 PM - 2:00 PM: Valued Partner Networking Event
• About: Valued Partner Networking Event
• Location: France
• Time: 1:00 PM – 2:00 PM
2:00 PM - 2:50 PM: State of the Market Part 1***
• About: State of the Market Part 1***
• Location: Petty
• Time: 2:00 PM – 2:50 PM
2:50 PM - 3:00 PM: Break (with Valued Partners)
• About: Break (with Valued Partners)
• Location: France
• Time: 2:50 PM – 3:00 PM
3:00 PM - 4:00 PM: State of the Market Part 2***
• About: State of the Market Part 2***
• Location: Petty
• Time: 3:00 PM – 4:00 PM
3:50 PM - 4:10 PM: Buses Arrive
• About: Buses Arrive
• Location: *
• Time: 5:00 PM – 5:30 PM
4:10 PM - 5:00 PM: OFFSITE DINNER AT MOAS (with Valued Partners)
• About: OFFSITE DINNER AT MOAS (with Valued Partners)
• Location: 52 S Nova Rd, Daytona Beach, FL 32114
• Time: 6:00 PM – 8:30 PM
WEDNESDAY
May 21, 2024
7:00 AM - 7:30 AM: Bible Study
• About: Bible Study
• Location: Coastal Room
• Time: 7:00 AM – 7:30 AM
7:30 AM - 8:30 AM: Breakfast (with valued partners)
• About: Breakfast (with valued partners)
• Location: France
• Time: 7:30 AM – 8:30 AM
8:30 AM - 1:00 PM: Valued Partner Exhibits Open
• About: Valued Partner Exhibits Open
• Location: France
• Time: 8:30 AM – 12:00 PM
8:30 AM - 9:30 AM: Rob Hendrickson
• About: Rob Hendrickson
• Location: Petty
• Time: 8:30 AM – 9:30 AM
9:30 AM - 9:50 AM: Break (with Valued Partners)
• About: Break (with Valued Partners)
• Location: France
• Time: 9:30 AM – 9:50 AM
9:50 AM - 10:30 AM: Rob Hendrickson
• About: Rob Hendrickson
• Location: Petty
• Time: 9:50 AM – 10:30 AM
10:30 AM - 11:00 AM: Break (with Valued Partners)
• About: Break (with Valued Partners)
• Location: France
• Time: 10:30 AM – 11:00 AM
11:00 AM - 12:00 PM: FDACS
• About: FDACS
• Location: Petty
• Time: 11:00 AM – 12:00 PM
12:00 PM - 1:00 PM: Boxed Lunch (With Valued Partners)
• About: Boxed Lunch (With Valued Partners)
• Location: France
• Time: 12:00 PM – 1:00 PM
1:00 PM - 5:00 PM: Valued Partner Breakdown
• About: Valued Partner Breakdown
• Location: France
• Time: 1:00 PM – 5:00 PM
1:00 PM : FREE AFTERNOON AND DINNER ON YOUR OWN
• About: FREE AFTERNOON AND DINNER ON YOUR OWN
• Location: *
• Time: 1:00 PM
IGNITE CURIOSITY AND CONNECTION
The Museum of Arts & Sciences (MOAS) is the primary art, science and history museum in Central Florida. The area’s largest museum, MOAS is nationally accredited by the American Alliance of Museums and is a Smithsonian Institution Affiliate.

Beyond the Breakers
Take a step off the sandy shores and into a world of culture at the Museum of Arts and Sciences in Daytona Beach. This special evening invites you to dine within the museum’s inspiring surroundings while exploring art, history, and space. It’s proof there’s more to this area than fast cars and salty waves even lifeguards enjoy a night in the arts!

Dining Among the Discoveries
Our lifeguard corps will enjoy dinner in the stunning Lemerand Wing, surrounded by the Museum of Arts and Sciences’ treasures. Before and after dining, explore the permanent exhibits, including ancient artifacts, the Cuban Foundation Museum, African art, and the dazzling collection of American art. Don’t miss the Prehistory of Florida Gallery, featuring giant ground sloth skeletons. There’s something for every curious mind!

Eyes on the Sky
Usually, lifeguards scan the horizon for rip currents or swimmers in distress, but tonight they’ll shift their gaze toward the stars! Immerse yourself in a captivating planetarium show at the Museum of Arts & Sciences, where the wonders of the universe will take center stage—proof that there’s more to explore than just the deep blue sea.

Catch the Currents of Curiosity
Venture beyond the breakers and dive into the Museum of Arts & Sciences (MOAS)—the go-to spot for art, science, and history in Central Florida. As the area’s largest museum and a Smithsonian Institution Affiliate, MOAS is nationally accredited by the American Alliance of Museums, ensuring every visit is a first-class voyage into new worlds of wonder.
VOLOUSIA, FLORIDA
WHAT TO DO?
AT THE WORLD’S MOST FAMOUS BEACH
LET THE GOOD SAND ROLL
Whether you’re traveling with family, friends, a loved one, or going solo, you’ll find plenty of things to do in Daytona Beach. No matter where you stay in Daytona Beach, you’re always within minutes of countless adventures. Famous for our beaches and motorsports, there is an abundance of arts, culture and history, shopping, golfing, and sports events all for you to explore! Go to our local Visitor Information Centers for brochures and more information about local attractions and activities.

PLAN YOUR PERFECT DAY
Whether you’re into trails, golf, fishing, water sports, or iconic attractions, the Daytona Beach area truly has something for everyone. Check out Daytona Beach Attractions & Activities | The Shores Resort & Spa for inspiration or visit Things to Do in Daytona Beach for a comprehensive guide to local experiences.

EXPLORE THE SHORES
The conference hotel is nestled just south of Daytona Beach in a more relaxed stretch of the coastline. It’s the perfect spot to unwind while still being close to iconic landmarks like the Ponce Inlet Lighthouse and a variety of local restaurants.

MILES OF ADVENTURE
Volusia County boasts 23 miles of Atlantic shoreline, with sections where beach driving is permitted. The expansive beach – 500 feet wide at low tide – offers ample room to soak up the sun, embark on a new adventure, or make memories that will last a lifetime.

BITES & BREWS
Buckle up your boardshorts and get ready to ride a wave of local flavor! Will has rounded up the ultimate list of beachside hangouts, from foodie-favorite eateries to laid-back, no-dress-shoes-allowed watering holes by the water.
• FTCA 2025 EXECUTIVE TRAINING SESSION •
CONTACT US
HAVE ANY QUESTIONS?
GET IN TOUCH
Registration for the 2025 Executive Training Session is now open.
For any questions or doubts please contact us by filling out the FTCA contact form found below.
